When choosing a Kia dealership, nothing speaks louder than authentic customer experiences. At Serra Kia, we believe the voices of our customers tell our story best. As a Kia Dealer Excellence Award winner with decades of community service, we've built our reputation on putting people first and delivering exceptional experiences to every Michigan driver who walks through our doors.
Our commitment to 100% credit approval goals and extended hours make us the go-to destination for Washington area drivers seeking award-winning Kia sales, service and financing. But don't just take our word for it -- read what your neighbors have to say about their experiences with our team.
Why Washington Kia Fans Choose Us
What sets Serra Kia apart from other Michigan dealerships? It starts with our people-first philosophy and commitment to convenience. We stay open later than our competition, offer invoice pricing on new Kia sedans and SUVs, and provide a negotiation-free price structure that makes car buying straightforward and stress-free.
Our customers enjoy access to an unmatched selection through our shared inventory with sister GMC, Buick and Cadillac stores. Plus, with Kelley Blue Book® Instant Cash Offers for trade-ins and partnerships with over 30 banks for financing, we make every step of the process seamless. Most new Kia models even come standard with a 10-year/100,000-mile warranty for added peace of mind.
Award-Winning Service & Community Commitment
Our highly ranked Washington Kia service center is dedicated exclusively to the Kia brand, ensuring expert care for your vehicle. When you need local auto service, enjoy complimentarycourtesy vehicles from our GMC, Buick, Kia or Cadillac fleet. We even provide a children's playroom to keep the little ones entertained during your visit. Beyond automotive excellence, Serra Kia actively gives back to the Washington community through donations to local blood drives, Relay For Life and the Romeo school district. We're not just your dealership -- we're your neighbors.
What Washington Drivers Are Saying
The service here is awesome! The people are so nice, friendly and accommodating. One thing that really impresses me is when I call there, I actually get to talk to a person! And always, a super nice friendly helpful person.
My team have been taking care of my family and I since 2012. There is no other Kia store to go to. We drive past other Kia dealers just to come here. If you want the best experience just call Serra. I have been to other dealers and it's just not the same. They also have Buick Cadillac GMC and a massive selection of used vehicles. They will make a deal happen as they always have for me.
Excellent customer service in both sales and service. Everyone is friendly, attentive and polite. Our salesman is the absolute best! Friendly, funny, attentive and honest! I am on my third Kia and absolutely love the brand.
We've worked with our sales associate at Kia for many years, with multiple Kia vehicles. He's top notch in customer service and is very thorough when explaining important features on each car. 10 out of 10, consistently!
We've been dealing with Serra Kia for nearly 25 years. Their service keeps us as a customer. Friendly, courteous, professional, and they get it right the first time.
This was our first time visiting this dealership and I can't say enough about our experience! My son was looking to lease his first vehicle, and with him being 18, I was pretty nervous. Our salesman was able to quickly and efficiently get us affordable pricing. The process was seamless from start to finish. I highly recommend this sales associate and will definitely be back!
We visited Serra Kia on a whim. We had purchased our last vehicle from this location and had a very positive experience. We were greeted at the door by our sales associate who we dealt with the last time -- he immediately remembered us and the vehicle he sold us. This whole process was so easy and pressure free, we will definitely be returning here to purchase our next vehicle. He had all the paperwork ready for signature and walked us through the new car orientation which was quite helpful. Hopefully he will still be here when that day comes.
Experience the Serra Kia Difference
Ready to see why Michigan families have trusted Serra Kia for generations? Our expedited financing process means our sales team handles your transaction from start to finish; that means no waiting for manager approval before you get your keys. Whether you're shopping our used cars for sale or need expert Kia service, you'll experience the award-winning customer care that sets us apart.
For questions about our services or to schedule your visit, contact us online or call our team directly. Experience firsthand why drivers throughout Michigan choose Serra Kia for all their automotive needs.
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